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Senior Knowledge Analyst - Marketing & Sales

McKinsey & Company

McKinsey & Company

Marketing & Communications, IT, Sales & Business Development
Shanghai, China
Posted on Monday, October 16, 2023

Senior Knowledge Analyst - Marketing & Sales

  • Shanghai

Who You'll Work With

You’ll work with McKinsey China Client Capability Center, the research arm of McKinsey's Greater China Office and part of McKinsey's global Knowledge Network, which is based in Shanghai. 

What You'll Do

You'll have to articulate, scope, and prioritize research needs, and identify and gather relevant company, industry, and economic information using a broad spectrum of appropriate sources.
You'll be responsible for providing analyses and expertise suggestion of marketing and sales related client service topics, such as new product development, consumer insights, brand and product propositioning, pricing, and presenting the insights to clients in McKinsey standard.
You'll be an important source of intellectual insight on a client project, framing business problems in a way that the team can then execute to drive impact and client value. Specifically, you'll be responsible for identifying and developing new client opportunities to advise companies on transformational change and capability building, leading confirmed engagements on day-to-day problem solving, team management, and client management, bringing in deep functional knowledge, expertise, and proprietary tools to every client situation.
Lastly, you'll have the chance to leverage internal and external networks, engage in team problem solving, share evolving business trends and best practices, and contribute to knowledge creation initiatives.


  • Excellent communication skills in English and Mandarin (both oral and written)
  • Graduate or post-graduate degree in business, marketing, statistics, economics, management, media, or mathematics; MBA with a strong quantitative background is a plus
  • 6+ years of work experience in marketing and sales related functions
  • Solid understanding of marketing and sales, as well as economic, financial, and general business concepts and terminologies; Preferred experience in MNC, start-up, branding consulting, creative agency
  • Excellent people skills
  • Professional in client-facing context
Apply Now
Job Skill Group - CSS Pre-Associate
Job Skill Code - SKA - Senior Knowledge Analyst
Function - Marketing & Sales
Industry -
Post to LinkedIn - Yes
Posted to LinkedIn Date - Mon Sep 18 00:00:00 GMT 2023
LinkedIn Posting City - Shanghai
LinkedIn Posting State/Province -
LinkedIn Posting Country - China
LinkedIn Job Title - Senior Knowledge Analyst - Marketing & Sales
LinkedIn Function - Consulting;Marketing;Sales
LinkedIn Industry - Consumer Goods;Dairy;Food & Beverages
LinkedIn Seniority Level - Mid-Senior level