Regional Marketing Manager
NCC Group
Role: Regional Marketing Manager
Location: Atlanta
Thanks for checking out our job opening; we are excited that YOU are interested in learning more about NCC Group.
We are on a mission to make society a safer and more secure place. Our people are the ones who make that possible; a global community of talented individuals working together towards a safer future.
We aim to create an environment where everyone can reach their full potential. We work together, we are brilliantly creative, we embrace difference and we want you to join in our mission, to make the world safer and more secure.
Take a look at our website here to learn more about why we’re one of the leading global Cyber Security and Risk Mitigation business…
The Opportunity:
The Regional Marketing Manager for North America will play a crucial role in developing and executing marketing plan to drive brand awareness, lead generation, and revenue growth for software resilience across the region.
This individual will be responsible for overseeing multi-channel marketing activities within the region, collaborating with cross-functional teams, and ensuring alignment with the company's overall marketing objectives.
You will work in our Software Resilience Marketing Team where you will gather knowledge, plan and execute a wide range of cross sector campaigns targeting both software vendors and licensees in markets including financial services and critical infrastructure.
With a watchful eye on the market, you will be responsible for working with key stakeholders to identify key market trends and manage campaign strategy that supports brand development and demand generation to grow the NCC Group Software Resilience business.
Key Accountabilities:
Implement regional marketing plans that align with software resilience overall marketing and business goals.
Collaborate with the global marketing team to
a. contributes knowledge of local regional markets and competitive insight,
b. identifies and plan local channels to market as part of the marketing plan and, c. tailor and adapt campaigns and initiatives to suit regional needs
Plan and execute integrated 360-degree (whole of funnel) marketing campaigns across various channels, collaborating with colleagues across marketing, events, brand and communications from beginning to end.
Monitor regional market trends, competitive landscape, and customer preferences to inform marketing strategies.
Work closely with sales teams to ensure effective communication, lead handoff, and alignment on marketing efforts.
Analyze and report on the performance of marketing campaigns, using data to make informed decisions and optimizations.
Manage the regional marketing budget and allocate resources effectively to maximize ROI.
Collaborate with external agencies, vendors, and partners to enhance the impact of marketing initiatives.
Act as the regional brand ambassador, ensuring consistent messaging and brand identity across all touchpoints.
Drive innovation in marketing strategies by staying updated on industry best practices and emerging trends.
Desirable Requirements:
Proven eperience in multi-channel.
Strong understanding of regional market dynamics, cultural nuances, and customer behaviors.
Demonstrated success in developing and executing successful multi-channel marketing campaigns.
Proficiency in using marketing tools and platforms, including CRM systems, and analytics tools.
Data-driven mindset, with the ability to analyze and interpret metrics to make informed decisions.
Strong communication and interpersonal skills, including the ability to collaborate effectively with cross-functional teams.
Creative thinking and problem-solving abilities, with a track record of innovation in marketing
Proven campaign management skills, with the ability to manage multiple campaigns and initiatives simultaneously.
Flexibility to adapt to changing market conditions and priorities.
Behaviours:
Client-Focused: Prioritizes client needs and expectations, ensuring that all actions and decisions lead to client satisfaction and success.
Collaborates as ‘One NCC’: Works in unison with all departments and teams, fostering a united front and shared objectives across the entire organisation.
Adds Value: Goes beyond the minimum requirements to provide solutions and contributions that enhance the customer’s success and growth.
Enables and Empowers: Provides tools, resources, and support to team members, fostering an environment where they can thrive and excel.
Personal Responsibility: Takes ownership of actions, decisions, and outcomes, acknowledging successes as well as areas for improvement.
Communicates Openly and Respectfully: Shares information transparently while maintaining respect and consideration for all stakeholders.
Open Mindset: Embraces new ideas, diverse perspectives, and is willing to adapt in response to evolving situations or feedback.
Growth and Development: Actively seeks opportunities for personal and professional growth, championing learning and evolution for oneself and the organisation.
Analytical Thinking: Demonstrates a systematic approach to resolving issues and identifying improvements.
About NCC Group
The NCC Group family has over 2,200 members located all around the world, providing a trusted advisory service to 15,000 customers. Born in the UK, we have now have offices in North America, Canada, Europe, Asia- Pacific and United Arab Emirates.
We are passionate about helping our customers to protect their brand, value and reputation against the ever-evolving threat landscape. We fuel that passion with investment in our people and our business.
Our values and code of ethics are at the heart of how we operate – we work together, we are brilliantly creative and we embrace difference. We treat everyone and everything with equal respect.
We want to create an environment where all colleagues feel psychologically, emotionally and physically safe to be authentic, sharing their personal experiences to represent the diversity of the world they live in, and have equal opportunity to achieve their best.
About your application
We review every application received and will get in touch if your skills and experience match what we’re looking for. If you don’t hear back from us within 10 days, please don’t be too disappointed – we may keep your CV on our database for any future vacancies and we would encourage you to keep an eye on our career opportunities as there may be other suitable roles.
If you do not want us to retain your details, please email global.ta@nccgroup.com. All personal data is held in accordance with the NCC Group Privacy Policy. We are committed to diversity and flexibility in the workplace. If you require any reasonable adjustments to support you during the application process, please tell us at any stage.
Please note that this role involves mandatory pre-employment background checks due to the nature of the work NCC Group does. To apply, you must be willing and able to undergo the vetting process. This role being advertised will be subject to BS7858 screening as a mandatory requirement.